Filipino hip-hop producer BRGR is ready to step into the limelight with his own headlining project.
The chart-topping beatsmith behind the breakout collaborations “Get Low” and “Kunan Mong Pic,” marks his official debut as a solo artist with the release of his new single “SNOWFLAKES,” featuring O SIDE MAFIA’s Gee Exclsv.
The release of “SNOWFLAKES” also comes with a music video helmed by Rex America of Uncensored Gallery, and executive produced by Papayasoak. According to the acclaimed producer and DJ, the MV is about “keeping the aura cold and luxurious as the song stands.”
Shot against a backdrop of artificial clouds and a pickup car, BRGR and Gee Exclsv delivers swaggering confidence that embodies the track’s pulsating energy.
The song also marks a major milestone for BRGR as a go-to producer capable of mining trap, lo-fi, and cloud rap influences with star-making appeal. With its sublime production and club-forward sonic vignettes, “SNOWFLAKES” embraces the kind of crossover hip-hop that caters to the streaming generation.
Adding depth and authenticity to “Snow Flakes” is the unparalleled writing and delivery of Gee Exclusive from O-Side Mafia, whose verses land with incredible jabs.
BRGR attests to hucer.is frequent collaborator’s contribution to making the song more interesting. “Gee Exclusive brings his compelling rags-to-riches story to the forefront, sharing his journey from humble beginnings to living a lavish life in the music industry.”
With this release, BRGR showcases not only his prowess behind the boards but also his vision and artistry, proving that he’s more than just a prod
BRGR’s “SNOWFLAKES” (Feat. Gee Exclsv) is out now on all digital music platforms worldwide via Sony Music Entertainment. Watch the music video
About Sony Music Entertainment At Sony Music Entertainment, we honor the creative journey. Our creators shape movements, culture, communities, even history. And we’ve played a pioneering role in music history, from establishing the first-ever music label to inventing the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 100 countries, supporting a diverse and distinctive roster of talented creators at every level and on every stage. Situated at the intersection of music, entertainment, and technology, we bring imagination and expertise to emerging products and platforms, embrace new business models, and employ breakthrough tools—all to support the creative community’s experimentation, risk-taking, and growth. And we form deep, trusted, cause-based partnerships to uplift and empower communities around the world. Sony Music Entertainment is part of the global Sony family. Learn more about our creators and labels
