Dubai, UAE, – Cebuana Lhuillier, in collaboration with Dubai’s Filipino radio station Tag
91.1, has successfully concluded a special promotion designed to honor the dedication and
hard work of overseas Filipinos in the UAE. As a heartfelt gesture of appreciation, the initiative
rewarded 12 deserving winners with an all-expense paid 3-day trip to the enchanting country of
Armenia.
This remarkable trip offered the winners a unique opportunity to explore Armenia’s breathtaking
landscapes and immerse themselves in its rich cultural heritage. From stunning mountain vistas
to historic churches and vibrant local markets, the experience allowed the winners to create
lasting memories while celebrating their contributions to their families and communities back
home.
Throughout the trip, the winners enjoyed guided tours of Armenia’s historic sites, indulged in
local cuisine, and participated in cultural activities that showcased the country’s rich traditions.
This immersive experience allowed them to bond with fellow OFWs and forge new friendships,
all while exploring a beautiful new destination.
As Cebuana Lhuillier continues to explore innovative ways to support and honor the Filipino
diaspora, initiatives like this trip to Armenia reflect their ongoing dedication to enhancing the
lives of overseas Filipinos. Jean Henri Lhuillier, President and CEO expressed, ”The company
remains focused on celebrating the contributions of overseas Filipinos who are our modern-day
heroes and providing them with experiences that enrich their lives, both personally and
professionally.”
The company’s Senior Executive Vice President, Phillippe Andre Lhuillier adds, “The
partnership between Cebuana Lhuillier and Tag 91.1 exemplifies a shared commitment to
uplifting the lives of Filipinos abroad. By creating opportunities for recognition and relaxation, we
aim to strengthen the sense of community among overseas Filipinos and remind them of the
importance of self-care amidst their challenging journeys.”
Cebuana Lhuillier, a leading microfinancial services provider in the Philippines, has long been
committed to supporting the overseas Filipino community. This initiative not only recognizes the
hard work of Filipinos abroad but also provides a well-deserved respite from their daily
struggles. The trip to Armenia served as a reward for their unwavering dedication, offering a
chance to unwind and reconnect with themselves amidst their busy lives.
One of the winners, Dolores Passion, has been living in Dubai for 12 years and working as a
private driver expressed that she has been a loyal customer of Cebuana Lhuillier for years,
using it to send money to her family back home. She highlighted the trust and fast service
provided by Cebuana, which has been a huge help in ensuring her family receives the money
safely and on time. She says, “Cebuana Lhuillier has always been a reliable service in
supporting her loved ones.” Dolores shared that driven by her determination to participate, she
completed 17 transactions with Cebuana Lhuillier to secure her entries to increase her chances
of winning, and adds that winning the promotion is a dream come true.
Erlinda Sumanga, Cebuana Lhuillier Money Transfer First Vice President and Group Head said
“We are thrilled to have forged a partnership with Tag 91.1 over the years in this meaningful
initiative, laying the foundation for continued collaboration. We believe that every Filipino
overseas deserves to be recognized for their sacrifices and contributions. This trip is our way of
giving back and celebrating their hard work.”
